Book news, behind-the-story notes, writing life, research, events, and reader updates.
Getting website traffic is only half the battle. If hundreds of visitors arrive but nobody calls, purchases, requests a quote, or fills out your form, increasing traffic alone…
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A small business website doesn’t need dozens of complicated pages. It does need the right ones. 1. Homepage Your homepage should quickly explain: Visitors shouldn’t need to hunt…
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You don’t necessarily need a large advertising budget to grow website traffic. You do need a reason for people to visit. For most small websites, that means creating…
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You built the website. It’s live. You search Google for your business or one of your pages…and nothing appears. Before assuming something is wrong with Google, it’s important…
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Sooner or later, almost every WordPress developer runs into this question: Where should this custom code go? The answer comes down to one important distinction. Is It Design…
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A slow WordPress website isn’t usually caused by one mysterious problem. It’s often the result of several small problems stacking on top of each other. 1. Cheap or…
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WordPress powers a huge portion of the web, which also makes it an attractive target for attackers. The good news is that most WordPress websites are not compromised…
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One of WordPress’s biggest strengths is its plugin system. A plugin can add something as simple as a contact form or something as complex as an ecommerce platform,…
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You make a change to your WordPress website, click Update, refresh the page…and nothing happens. The old image is still there. The CSS looks unchanged. The menu still…
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WordPress security can feel overwhelming. There are updates to manage, administrator accounts to review, plugins and themes to evaluate, backups to verify, security alerts to monitor, and recovery…
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